Short Term Rental Management in La Crosse, Wisconsin

Short Term Rental Management in La Crosse

Awning offers full-service vacation rental property management for busy vacation rental owners and Airbnb hosts in La Crosse, Wisconsin. Starts at 15% of revenue.

Best Airbnb Management in La Crosse, Wisconsin

Awning offers local Airbnb management for short-term rental owners. Get management starting at 10%.

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Awning’s Airbnb Calculator estimates the annual revenue for any address as a short-term rental.

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La Crosse, Wisconsin

La Crosse, Wisconsin, strategically positioned along the Mississippi River at the confluence of three states, offers diverse short-term rental opportunities driven by its combination of outdoor recreation, cultural attractions, and regional business activity. The city's location amid the scenic bluffs and river valleys creates a natural playground for outdoor enthusiasts, while the University of Wisconsin-La Crosse and regional medical centers generate consistent visitor traffic throughout the year. La Crosse's historic downtown, craft brewery scene, and numerous festivals attract leisure travelers, while its position as a regional hub for healthcare, education, and business creates steady demand for corporate accommodations. The city's access to the Great River Road, extensive trail systems, and proximity to both urban amenities and natural areas appeals to diverse visitor markets, from weekend tourists to extended-stay business travelers, positioning it as a stable and growing short-term rental market in the Upper Midwest.

La Crosse shows moderate seasonality with peak demand during summer months (June-August) when visitors enjoy Mississippi River activities, festivals, and pleasant weather for exploring the scenic bluffs area. Fall brings strong demand from leaf-peepers and outdoor enthusiasts, while spring sees increasing bookings as weather improves and outdoor activities resume. Winter demand is lower but maintained by winter sports enthusiasts, university events at UW-La Crosse, and business travelers. The market benefits from year-round events, river recreation, and its position as a regional hub, providing more stable demand than purely tourist-dependent markets.

Maintains a licensing regime: no one may advertise or operate a short-term rental for more than 10 nights per year without a city-issued STR license, zoning permit, and health department approval (cityoflacrosse.org, LaCrosseCounty).

Managing an Airbnb in La Crosse can be challenging due to the regulations and competition. A professional Airbnb management company can help by handling guest communication, marketing, and cleaning. They can also ensure compliance with city regulations and optimize pricing to increase bookings.

The most sought after amenities for Airbnb's in La Crosse include river views, outdoor spaces, and access to downtown attractions. Popular neighborhoods for Airbnb's include the Historic District, Riverside Park, and Grandad Bluff. Visitors also look for proximity to the La Crosse Center and University of Wisconsin-La Crosse.

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La Crosse, Wisconsin

La Crosse, Wisconsin, strategically positioned along the Mississippi River at the confluence of three states, offers diverse short-term rental opportunities driven by its combination of outdoor recreation, cultural attractions, and regional business activity. The city's location amid the scenic bluffs and river valleys creates a natural playground for outdoor enthusiasts, while the University of Wisconsin-La Crosse and regional medical centers generate consistent visitor traffic throughout the year. La Crosse's historic downtown, craft brewery scene, and numerous festivals attract leisure travelers, while its position as a regional hub for healthcare, education, and business creates steady demand for corporate accommodations. The city's access to the Great River Road, extensive trail systems, and proximity to both urban amenities and natural areas appeals to diverse visitor markets, from weekend tourists to extended-stay business travelers, positioning it as a stable and growing short-term rental market in the Upper Midwest.

Rental Seasonality

La Crosse shows moderate seasonality with peak demand during summer months (June-August) when visitors enjoy Mississippi River activities, festivals, and pleasant weather for exploring the scenic bluffs area. Fall brings strong demand from leaf-peepers and outdoor enthusiasts, while spring sees increasing bookings as weather improves and outdoor activities resume. Winter demand is lower but maintained by winter sports enthusiasts, university events at UW-La Crosse, and business travelers. The market benefits from year-round events, river recreation, and its position as a regional hub, providing more stable demand than purely tourist-dependent markets.

Top Neighborhoods & Attractions

Downtown La Crosse offers visitors access to the historic district, riverfront attractions, numerous restaurants and breweries, and cultural venues like the La Crosse Community Theatre, making it ideal for urban tourists and business travelers. Areas near the University of Wisconsin-La Crosse campus attract visiting academics, prospective students and their families, and conference attendees, particularly during the academic year and special university events. Neighborhoods along the Mississippi River provide scenic accommodations with easy access to river recreation, the Great River State Trail, and waterfront parks, appealing to outdoor enthusiasts and scenic tourism visitors. Properties in the surrounding bluff areas offer elevated views of the river valley while providing access to hiking trails and natural areas, attracting visitors seeking both outdoor recreation and scenic beauty within easy reach of city amenities.

Average Daily Rate

$178

Average Occupancy Rate

49%

Property Management Fees

15% to 30%

Average Annual Revenue

$31,857

Taxes & Regulations in La Crosse, Wisconsin

Short Term Rental Regulations

Maintains a licensing regime: no one may advertise or operate a short-term rental for more than 10 nights per year without a city-issued STR license, zoning permit, and health department approval (cityoflacrosse.org, LaCrosseCounty).

Taxes

Operators must hold a state license and local permits, and pay applicable lodging and sales taxes under Wisconsin law (DATCP).

Ease of Regulation

Moderate | Requires tourist rooming house license, city registration, inspections, and room tax; framework is clear and allowed.

Types of Short Term Rental Properties in La Crosse, Wisconsin

La Crosse's rental market includes a mix of riverfront properties, historic downtown apartments and condos, suburban family homes, and some luxury properties with scenic bluff views overlooking the Mississippi River. The market features restored historic buildings converted to short-term rentals, modern condominiums near downtown attractions, family homes in established neighborhoods, and some unique properties like converted boats or riverfront cabins. Properties often emphasize river access, downtown walkability, or scenic views of the surrounding bluffs. The inventory serves diverse guests from business travelers and university visitors to outdoor enthusiasts and river recreation seekers. In terms of amenities, 5.7% of properties have a pool, 2.4% have a hot tub and 71.5% have a washer and dryer.

Bedrooms
Average daily rate
1 bed

$134.37

2 bed

$121.09

3 bed

$212.48

4+ bed

$392.58

Why choose Awning

We have an experienced team and a suite of technology dedicated to providing the best service possible.

Awning logo
Other property managers
Cost
Starting at 10%
25-40%
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
Pricing
Communication
Management
Maintenance
Reporting
Value

No cancellation fees
No contract lock-in
Just 90 days notice to cancel

Annual contracts with cancellation penalties

Awning logo
Other
Cost
Starts at 5%
25-40%
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Average guest rating

No cancellation fees
No contract lock-in
Just 90 days notice to cancel

Annual contracts with cancellation penalties

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.

+10-30%

in gross revenue

4.8 stars

guest rating

5+ years

managing STRs

What you get with Awning in La Crosse, Wisconsin

Taking care of your home

Awning’s team ensures your home is maintained and stocked well and always ready for its next booking.

Making guests happy

With an always available operations and support team, we’re available to take the 2am call about the toilet to make your guest happy.

Attract the most guests

We use our data and best practices to ensure your listing performs as well as possible and makes you the most money.

Unlock your home’s potential

Schedule a call to learn more about Awning’s Short Term Rental Property Management Service.

Connect with a property manager

Get in touch about full-service vacation rental management.

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FAQ

What is vacation rental management?

Vacation rental management is the full operation of a short-term rental property, including listing optimization, booking coordination, guest communication, cleaning, and maintenance to maximize revenue and satisfaction. It’s ideal for owners who want a hands-off income stream. Learn how it works with Awning’s vacation rental management services.

How does Airbnb management work?

Airbnb management covers optimizing your listing, managing bookings and calendars, messaging guests, coordinating cleaning and repairs, and adjusting pricing to drive revenue. A professional manager handles these tasks so owners can stay passive.

What are the benefits of hiring a professional Airbnb manager?

Professional Airbnb managers handle everything from guest inquiries and pricing to maintenance and compliance, resulting in higher efficiency, more consistent occupancy, and better reviews—even while you focus on other priorities. Explore more at Awning’s owner resources.

What is full-service vs half-service vacation rental management?

Full-service management covers everything from listing creation and pricing to guest support, cleaning, and maintenance. Half-service plans handle fewer operational tasks, often leaving cleaning and guest messaging to the owner. See full-service benefits.

Are there restrictions on personal use for properties under Awning management?

Owners can block dates on the calendar for personal use as long as it doesn’t conflict with existing bookings. Discuss your calendar preferences directly with your Awning advisor. Start with Awning contact & advisor scheduling.

How much are Awning property management fees?

Awning’s full-service vacation rental management fees start at 10% of monthly revenue, depending on property type, location, and services needed. This competitive pricing includes core management but may vary with additional offerings. See the full breakdown at Airbnb management fees explained.

What services does Awning vacation rental management offer?

Awning handles all key short-term rental management services, including:

  • Listing optimization & marketing
  • Dynamic pricing models
  • Guest communication & calendar management
  • Cleaning, linen, and restocking
  • Pool, hot tub & lawn maintenance
  • Smart home automation & guidebooks

Explore the full services list at Awning vacation rental management services.

Can Awning help me convert a rental property or home into an Airbnb?

Yes — Awning assists owners from property selection and furnishing to final setup and ongoing management so your home is optimized for revenue on Airbnb and other platforms. Start with Awning’s get started page.

How does Awning compare to Vacasa?

Awning delivers full-service management at a lower starting percentage and greater fee transparency than Vacasa, which typically charges higher rates with additional service costs. See Vaasa Fees explained.

How does Awning compare to Evolve?

Unlike Evolve’s half-service model, Awning provides full operational support including cleaning, pricing, and guest communication for a truly hands-off experience. More on full vs half service.

Does Awning offer insurance for hosts and their properties?

Awning provides tailored insurance options that cover property and income risks related to short-term rental activity. Ask your advisor for a tailored quote.

Will Awning maintain amenities like pools and hot tubs?

Yes — Awning coordinates maintenance for features like pools, hot tubs, and outdoor areas so amenities remain guest-ready and compliant. These are part of Awning’s property maintenance services.

What is the pet policy for properties under Awning management?

Pet policies are set by the property owner. Awning supports owner-defined pet rules and can assist with additional cleaning or maintenance plans as needed. Link to your preferences via Awning support.

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