A Colorado vacation rental investment can be worth it in 2026, but mostly for buyers who pay cash or put down a large share, because financing at current rates consumes most of the revenue in ski towns. AirDNA data through August 2026 shows Colorado mountain listings earning $56.8K to $110.6K a year, with occupancy between 46% and 57%.
If you are researching a Colorado vacation rental investment, the headline revenue numbers look great and the occupancy numbers are more sobering. Awning manages 20,000+ vacation rental properties across all 50 states, and in mountain markets the owners who do best are the ones who underwrite conservatively, understand local licensing before they buy, and plan for a seasonal calendar. This guide gives you current data, regulations, costs, and worked math.
Key takeaways
- Occupancy in Colorado ski markets is mostly 46% to 51%, not the 70%+ often quoted. High nightly rates ($575 to $960) carry the revenue.
- The Freddie Mac 30-year average was 7.03% in the week of September 24, 2026. A 20%-down purchase at the Summit County median would have principal and interest near $73K a year, close to the revenue of an average Breckenridge rental.
- Colorado has no statewide STR license, but licensing, caps, and fees are strict in Breckenridge and changing in Estes Park and Gunnison County.
- Always check the license is available or transferable before you make an offer.
How Does the Colorado Vacation Rental Market Look in 2026?
Colorado's mountain markets are earning more per listing than a year ago but filling fewer nights. AirDNA's trailing-12-month data through August 2026 shows revenue per active listing up 22% to 60% in these markets while active-listing counts fell 26% to 52% and occupancy slipped in the ski towns.
| Market | Occupancy | ADR | Avg annual revenue per listing | Active listings (YoY) |
|---|---|---|---|---|
| Estes Park | 57% | $404 | $70.4K | 1,739 (-26%) |
| Breckenridge | 51% | $575 | $82.5K | 3,459 (-40%) |
| Crested Butte | 48% | $440 | $56.8K | 1,176 (-29%) |
| Telluride | 48% | $849 | $110.6K | 1,224 (-34%) |
| Steamboat Springs | 47% | $598 | $70.6K | 2,191 (-50%) |
| Vail | 46% | $960 | $109.9K | 1,791 (-52%) |
Source: AirDNA market overview pages, pages updated September 16 to 29, 2026. Averages cover all active listings, not a specific bedroom count.
Two cautions. First, average revenue per listing rises when low-performing listings drop out of the active count, so part of the "growth" is a smaller, stronger sample, not new demand. Second, other sources publish different Breckenridge figures; we use AirDNA throughout so the numbers are comparable.
Where Are the Best Places to Buy a Vacation Rental in Colorado?
The best Colorado market for you depends on your budget, risk tolerance, and how much regulatory friction you will accept. There is no single winner.
- Estes Park has the highest occupancy of the group (57%) because of year-round Rocky Mountain National Park demand, and rules just changed (see regulations below). Start with Awning's Airbnb management in Estes Park page for local context.
- Breckenridge offers the deepest demand and revenue ($82.5K average at $575 a night) but the most structured licensing: four zones with caps and fees that scale by bedroom. See Airbnb management in Breckenridge.
- Vail and Telluride post the highest revenue per listing (about $110K) at the lowest occupancy (46% to 48%). They suit buyers with large equity who treat the home partly as personal use.
- Steamboat Springs averages $70.6K at 47% occupancy and uses zone-based rules; confirm the zone before you buy.
- Crested Butte is the lowest-revenue market of the six ($56.8K), with 48% occupancy, and Gunnison County is rolling out a new license program for unincorporated areas.
For more options statewide, see the Top Airbnb markets in Colorado page under Related Resources.
What Does a Colorado Vacation Rental Really Earn After Costs?
After management, cleaning, utilities, insurance, taxes, and debt service, a Colorado ski-town rental often keeps well under half of its gross revenue. Gross revenue is total booking income before any expenses, and it is the number AirDNA reports.
The main operating costs for a Colorado rental:
- Property management: Awning's published tiers are 10% to 15% (Essential) and 18% to 25% (Full Service) of revenue. Full service includes cleaning coordination and maintenance coordination.
- Cleaning and turnovers, supplies, utilities, snow removal, hot tub service: significant in mountain homes and often billed separately from the management fee.
- Insurance: you need landlord or STR-specific coverage, not just a standard homeowner policy.
- Property tax, HOA dues, and licensing fees: vary heavily by county and association. Get the assessor's figure for the actual address.
- Lodging and sales taxes: collected from guests and remitted by you or by the platform (more below).
Seasonality matters. Ski towns earn most of their income in winter, so the owner needs cash to cover the mortgage and fixed costs in spring and fall.
What Does Colorado ROI Look Like? Two Worked Examples
These are illustrations built from verified inputs plus clearly labeled assumptions, not forecasts. Use our Airbnb calculator to run your own numbers.
Example 1: Financed purchase in Summit County (Breckenridge area). Redfin reported a median sale price of about $1.146M in Summit County for the three months through August 2026 (county-wide, not just Breckenridge).
| Item | Amount |
|---|---|
| Purchase price (county median) | $1,146,164 |
| 20% down payment | $229,233 |
| Loan | $916,931 |
| Rate (Freddie Mac 30-yr benchmark, Sept 24, 2026) | 7.03% |
| Principal and interest | about $6,119 per month, $73,400 per year |
| Revenue (AirDNA Breckenridge average) | $82,500 |
| Management at 18% to 25% | $14,850 to $20,625 |
| Revenue after management and debt service | about -$5,800 to -$11,600 |
That is before cleaning, utilities, insurance, tax, and HOA, so this deal needs either a higher-than-average revenue home or a far larger down payment. Note that investment and second-home loans often price above the benchmark rate, so confirm with your lender.
Example 2: Cash purchase in Estes Park (illustrative price). Assume a $900,000 purchase (an assumption, not a market median). Average revenue is $70,400, which is a 7.8% gross yield. Management at 18% to 25% takes $12,672 to $17,600, leaving about $52,800 to $57,700 before operating costs, insurance, property tax, and HOA. Your net yield will be meaningfully below 7.8%.
Appreciation is not a plan. Redfin shows Summit County prices up 14.8% year over year, while other trackers show some Breckenridge price softness. Treat appreciation as upside, not as part of the base case.
What Are the Colorado Short-Term Rental Regulations and Taxes?
Colorado does not require a state STR license, so the rules are set by counties and towns. State law defines a short-term rental as a rental under 30 days and leaves regulation to local governments. For a state overview, see Awning's Colorado short-term rental laws guide and regulations page under Related Resources.
Local rules to know before you buy:
- Breckenridge: four zones with license caps (as of September 2026, Zone 2 had no licenses available and Zone 3 had a waitlist). Licenses are non-transferable on sale, so a new owner must apply fresh. Combined annual fees run about $2,418 for a 3-bedroom, and a responsible agent must respond within 60 minutes.
- Estes Park: rule changes took effect December 14, 2025. Licenses issued after October 18, 2021 must be held by a natural person, not an LLC, by the January 31, 2027 renewal. A lottery system and $200 application fee apply to new vacation home licenses, and advertising an unlicensed property can draw fines up to $2,650 per day. Larimer County added a $250 renewal fee (every two years) from January 1, 2026.
- Gunnison County (Crested Butte area): a licensing program for unincorporated areas was planned for mid-2026 at $150 for three years. Confirm current status.
- Vail, Telluride, Steamboat Springs: rules differ by zone and are among the strictest in the state. We have not verified current fee schedules for this update, so check with the town before you buy.
Taxes:
- Colorado's state sales tax on lodging stays under 30 days is 2.9%, with local sales, lodging, and marketing-district taxes on top. Airbnb and Vrbo collect some but not all of them, so hosts must still file.
- Colorado's individual income tax is a flat 4.4% for 2026.
- A 2024 proposal to tax frequently rented STRs at commercial property rates did not become law, according to Awning's Colorado laws guide. The legislature may revisit it, so ask the county assessor how a specific property is classified.
- Federal: residential rental property depreciates over 27.5 years, and the IRS treats short stays differently under passive-activity rules. Talk to a CPA who handles STRs.
How Do You Finance a Colorado Vacation Rental in 2026?
Expect to pay roughly 7% on a 30-year loan. Freddie Mac's benchmark average hit 7.03% in the week ending September 24, 2026, up from 6.95% a week earlier. Second-home and investment loans typically require a larger down payment and carry a rate premium over the primary-residence benchmark.
Options include conventional second-home loans, DSCR (debt-service coverage ratio) loans that qualify on the property's income, and cash. Lenders vary on whether they count projected STR income, so get pre-qualified before you tour. Every point of rate matters: at $917,000 borrowed, one percentage point is roughly $9,000 a year of interest.
Who Should (and Shouldn't) Buy a Colorado Vacation Rental?
Buy if you have significant equity, want personal use, can carry the property through slow months, and have confirmed licensing. Skip it if you need positive cash flow from day one with heavy leverage.
A good fit: cash or high-down-payment buyers, owners who will use the home 2 to 4 weeks a year, and investors who confirm the license before offering. A poor fit: buyers relying on 70%+ occupancy, anyone stretching on a jumbo loan, and anyone buying where a license is not transferable without a plan B.
Frequently Asked Questions
What is the average occupancy rate for a Colorado vacation rental in 2026?
AirDNA data through August 2026 shows 46% to 57% in Colorado's major mountain markets: Estes Park 57%, Breckenridge 51%, Telluride and Crested Butte 48%, Steamboat Springs 47%, and Vail 46%. Seasonal peaks run much higher.
Can I get a positive cash-flow vacation rental in Colorado?
It is possible but hard with heavy financing. At a 7.03% rate and 20% down, debt service on a Summit County median-priced home was about $73K a year, close to average Breckenridge revenue. Cash buyers and large down payments make cash flow far more realistic.
Do I need a property manager in Colorado?
Not legally, but several towns require a responsible agent who can respond within an hour, and mountain homes need snow, hot tub, and winter maintenance. Awning's Essential tier is 10% to 15% and Full Service is 18% to 25% of revenue.
Does Colorado require a state license for short-term rentals?
No. Colorado has no statewide STR license, but you must hold a state sales tax license, collect lodging taxes, and obtain whatever local license your county or town requires.
What is the best Colorado market for a first-time STR investment?
For most first-time buyers, Estes Park offers the highest occupancy of the six markets we checked, but check the new license rules first. Breckenridge has the strongest revenue but the tightest licensing.
How much will my Colorado property appreciate each year?
No one can promise a rate. Redfin shows Summit County up 14.8% year over year for the three months through August 2026, but other measures differ by town. Underwrite the deal as if appreciation were zero.
Let Awning Handle Your Vacation Rental
Awning manages 20,000+ vacation rental properties across all 50 states, with dynamic pricing, 50+ distribution channels, and local operators who handle winter turnovers. Get a free revenue estimate for your Colorado home.
Let Awning Handle Your Vacation Rental
Awning manages 20,000+ vacation rental properties across all 50 states, with transparent billing and professional operations from pricing to guest support.
.webp)


%201.webp)
%203.webp)



%201.webp)
.webp)