68 Airbnb Statistics, Facts & Figures

We all know that the short-term rental industry has grown exponentially in recent years, largely driven by the massive success of the Airbnb platform launched in 2008. However, there’s still plenty of misunderstanding about just how big Airbnb is and other facts and figures surrounding this pioneer in the vacation rental market.

In this article, we’ve gathered together the 68 most amazing and fascinating Airbnb statistics, facts, and figures to educate you on this global phenomenon or to just entertain you. We’ve researched dozens of real estate and financial resources to compile this comprehensive list of Airbnb stats and quick facts.

Airbnb Corporate Statistics

1. At the beginning of 2023, Airbnb is valued at $81.3 billion (market cap), down from $113 billion in 2021. This makes Airbnb the 117th most valuable company worldwide at the moment. (Source: CompaniesMarketCap.com)
2. In February 2023, the Airbnb share price was $129, while the all-time high was $212.68 in February 2021. (Source: Google Finance)
3. It took Airbnb 12 years to go public. It was founded in 2008 and underwent an IPO in 2020. (Source: Airbnb)
4. In 2020, Airbnb priced its IPO at $68 per share, but it opened for trading at $146 per share. (Source: NASDAQ)
5. In early 2020, the number of Airbnb employees reached 7,500, but 1,900 employees were laid off because of the impact of the Covid-19 pandemic on the business. (Source: Airbnb)
6. Airbnb accounts for more than 20% of the global vacation rental industry. (Source: Hospitable)

Airbnb Listing Statistics

7. In 2023, there are a total of 6.6 million active Airbnb listings across the globe. This is more than the total number of Vrbo listings and comparable to the number of Booking.com listings. (Source: Airbnb, Vrbo, and Booking.com)
8. 100,000 global cities and towns host active Airbnb listings. (Source: Airbnb)
9. Airbnb is available in 220+ countries, which means nearly every country in the world has an Airbnb. (Source: Airbnb)
10. 75% of listings by Airbnb Superhosts are entire homes, while 20% are private rooms. (Source: Airbnb)
11. Airbnb launched the $10 million OMG! Fund to give 100 people $100,000 each to build the craziest Airbnb spaces on earth. (Source: Airbnb)
12. The 3 most important Airbnb SEO factors for ranking a listing higher are the quality, popularity, and price of the listing. (Source: Airbnb)
13. The top 5 most searched for amenities on the Airbnb platform are a pool, Wifi, a kitchen, a free parking, and a jacuzzi. (Source: Airbnb)

Airbnb Hosts Statistics

14. At the moment, there are more than 4 million global Airbnb hosts with active listings. This is an impressive growth from 2007 when Brian Chesky and Joe Gebbia welcomed 3 guests on air mattresses in the extra space in their San Francisco apartment. (Source: Airbnb)
15. An average Airbnb host has 1.65 active listings on the short-term rental platform. This means that a typical Airbnb investor lists more than one space. (Source: Airbnb)
16. The number of Airbnb Superhosts has just reached 1 million. This means that about a quarter of all Airbnb hosts have achieved a Superhost status. Airbnb launched the Superhost program in 2014. (Source: Airbnb)
17. 34% of Airbnb hosts in the US market have a Superhost status. The highest share is 41% in Puerto Rico, making it the most hospitable global market. (Source: Airbnb)
18. 41% of Airbnb hosts in the US market host on the platform (at least partially) in order to navigate rising prices and living costs. (Source: Airbnb)
19. In the global market, 54% of Airbnb Stays hosts and 50% of Airbnb Experience hosts are women, meaning that women comprise more than half of the global Airbnb host community. (Source: Airbnb)

Airbnb Guests Statistics

20. There are over 150 million Airbnb users globally. (Source: Search Logistics)
21. Every second, an average of 6 Airbnb guests check in. (Source: Search Logistics)
22. An average Airbnb guest stays 4.3 nights per booking. (Source: Search Logistics)
23. In the US, about one in five Airbnb hosts are also guests when traveling. (Source: Airbnb)
24. In 2022, the median price per night per person in a small Airbnb property (fitting 2 adults) was $125 compared to $60 for a large Airbnb property (fitting 6 adults). (Source: NerdWallet)

Airbnb Stays Statistics

25. In 2008-2023, Airbnb rentals have welcomed a total of over 1.8 billion guest stays around the globe. (Source: Airbnb)
26. In Q4/2022, 51% of total booked nights were in high-density urban areas in the global market. (Source: Airbnb)
27. In Q4/2022, 44% of the total global number of booked nights were cross-border. (Source: Airbnb)
28. In 2022, the median price per night for a 7-night Airbnb stay was 46% cheaper than the median price per night for a 1-night Airbnb stay: $169 vs. $314, respectively. (Source: NerdWallet)

Airbnb Revenue and ROI Statistics

29. In 2021, an average Airbnb host in the US market made $13,800 in revenue. (Source: Awning.com)
30. Since 2008, global Airbnb hosts have earned a total of over $180 billion in revenue on the platform. (Source: Airbnb)
31. Over the course of one year, between October 2021 and September 2022, all Airbnb Superhosts collectively earned more than $23 billion in rental income from the platform. (Source: Airbnb)
32. In Q3/2022, an Airbnb Superhost generated 64% more income than a regular Airbnb host, on average. (Source: Airbnb)
33. In 2021, unique listings generated total earnings of $1 billion across the globe. (Source: Airbnb)
34. In the US market, California Airbnb host-guests earned $175 million in income in the summer of 2022, the highest earnings per state. Host-guests are Airbnb hosts who rent out their primary home while traveling. (Source: Awning.com)
35. In the first half of 2022, four out of the ten top-grossing weekends for global Airbnb hosts were non-holiday weekends. (Source: Airbnb)
36. In January-September 2021, new Airbnb hosts in the US market generated over $1.5 billion in income. (Source: Awning.com)
37. In 2022, Los Angeles, CA had the highest Airbnb daily rate in the US market, at $482/night for a 4-bedroom property. (Source: Awning.com)
38. Dynamic pricing can boost Airbnb revenue by up to 40%, on average. (Source: Rentals United)

Airbnb Long-Term Stay Statistics

39. In 2021, one in five Airbnb guests used the platform to book a space to work remotely while traveling. (Source: Airbnb)
40. From Q1/2021 to Q1/2022 included, Airbnb hosts in the US market earned over $2 billion in income from long-term stays. In the US, Airbnb hosts in La Quinta, CA, Delray Beach, FL, Marco Island, FL, Palm Springs, CA, and Indio, CA earned the highest median earnings from long-term rentals. (Source: Awning.com)
41. Bend, OR hosts generated the highest percentage of 5-star reviews among Airbnb long-term rentals, at 93.7%, followed by Santa Fe, NM, at 91.7% and Boulder, CO, at 91%. (Source: Awning.com)
42. The lowest nightly rate for an Airbnb long-term stay in the US market is $16.9/night in Tulalip, WA, followed by $21.8/night in Catlett, VA and $24.3/night in Garretson, ND. (Source: Awning.com)

Airbnb Markets Statistics

43. In the US market, Sevierville, TN has the highest share of Superhosts among Airbnb hosts at 60%, making it the most hospitable US city. (Source: Airbnb)
44. In mid-2022, Portland, OR had the highest average Airbnb occupancy rate of 67.5% among US cities with 1,000+ active listings on the platform. (Source: Awning.com)
45. In February 2023, Northlake, IL has the highest average Airbnb cap rate of 8.08% among US markets with median property prices below $1 million and 1,000+ active Airbnb listings. (Source: Awning.com)
46. In February 2023, the median Airbnb cash on cash return for US markets with median property prices below $1 million and 1,000+ active Airbnb listings is 3.13%. For comparison, the median cash on cash return on long-term rentals is around 2.7%. (Source: Awning.com)

Airbnb Fees Statistics

47. In most cases, the Airbnb Host service fee is a flat fee of 3% of the booking subtotal amount. (Source: Airbnb)
48. In most cases, the Airbnb Guest service fee is about 14% of the booking subtotal amount. (Source: Airbnb)
49. In 2022, the median cleaning fee for a one-night stay was $75 per listing in the US market. (Source: NerdWallet)
50. In the US market, an average Airbnb property spends $350-$700 per year for $1 million in general liability coverage. (Source: TRUiC)

Airbnb Property Management Statistics

51. In the US market, furnishing an Airbnb property costs $20,000-$50,000 on a medium budget. The furnishing cost can go as low as $1,000 on a low budget (buying second-hand furniture) and can reach $100,000 for a luxury rental. (Source: Awning.com)
52. Furnishing an Airbnb rental in a professional manner, in line with guest demand in the local market can boost monthly income by 15%-50%. (Source: Awning.com)
53. In general, every extra 500 square feet in property size raises the furnishing cost by $5,000, on average, when done by a professional Airbnb furnishing company. (Source: Awning.com)
54. Self-managing one Airbnb rental unit requires an average of 30-40 hours per month. (Source: LearnBNB)
55. There are around 33,000 property management companies in the US that work with Airbnb rentals. (Source: Hostfully)
56. The typical fee of a full-service Airbnb management company in the US market is 20%-45% of the monthly rental revenue. (Source: Awning.com)
57. The standard fee of a half-service Airbnb manager in the US market is 10%-15% of the monthly rental revenue. (Source: Awning.com)
58. Adding a hot tub to an Airbnb rental property boosts overall revenue by an average of 15%-20% as one of the most demanded amenities by guests. (Source: Awning.com)
59. The management of a hot tub at an Airbnb property in the US market costs an average of $50-$250/month. (Source: Awning.com)
60. The best smart locks for Airbnb rental properties in the US market cost between $249 and $400 on Amazon. (Source: Awning.com)
61. The best Smart TVs for Airbnb rentals in the US market cost between $80 and $5,000 on Amazon. (Source: Awning.com)
62. The best thermostats for Airbnb properties in the US market cost between $149 and $249 on Amazon. (Source: Awning.com)
63. The best security cameras for Airbnb rentals in the US market cost between $25 and $250 on Amazon. (Source: Awning.com)

Airbnb Social Media Statistics

64. Airbnb has over 16 million followers on Facebook, and there are more than 16 million Facebook users who like the Airbnb page. (Source: Facebook)
65. The Airbnb Twitter account has 878,900 followers. (Source: Twitter)
66. Airbnb has 5.2 million followers on Instagram. (Source: Instagram)
67. The Airbnb LinkedIn business page has nearly 2,300,000 followers. (Source: LinkedIn)
68. The Airbnb YouTube channel has 442,000 subscribers. (Source: YouTube)
69. The Airbnb TikTok channel has 195,700 followers. (Source: TikTok)

Takeaway

While there is a lot that can be said and written about the short-term rental industry in general and the Airbnb business in specific, these are 69 of the most amazing and surprising Airbnb statistics. They confirm the huge success of Airbnb so far and the immense potential for Airbnb investors in the future.